MODULES
34
DIGITAL MARKETING
COURSE
advance course & customized course
@ school of digiAL MARKETING
1Ice Breaker For Digital Marketing
- What is marketing?
- What is Digital Marketing?
- What is Advanced Digital Marketing?
- Understanding the Marketing Process
- Why does Digital Marketing win Over Customary Marketing?
- Understanding Digital Marketing Process
2Ecommerce Marketing
- In today’s competitive world, a promising digital media marketing strategy is must for an organisation to get success across the globe. For this, learning about the various e-commerce marketing methods is highly required. We at CyberSify School of Digital Marketing have come up with the best e-commerce marketing course for such candidates. This course is well designed to provide complete knowledge on understanding the functions via deep knowledge of the marketing tactics, technology and mediums. This course also provides expert guidance to expand business and learn the required skill for e-commerce marketing for a successful career.
3Website Designing With No Code
- To code or not to code has remained the internet buzz for a long time. So far we have noticed huge support for both the sides. If you are starting your own website, portfolio, personal blog or anything else, make sure to think of Web Designing with No Codes. It is obvious that web designing with codes is very expensive and requires hiring experts who charge high for their service. We at CyberSify School of Digital Marketing well understand the complexity of the coding process and high expense associated with it. Considering this, we have come up with a dedicated Web Designing with No Codes course where students, job seekers, an individual, business person and entrepreneurs, professionals can learn various tactics and ways to develop and design a website without possessing any knowledge of the coding.
4Mobile Marketing
- With the increasing demand of digital marketing, it is required to provide digital contents for the Smartphone users. For this, one has to learn about the Mobile Marketing tactics, technology and developing high-quality contents by completing the Mobile Marketing Course that we provide. If you are thinking to get into an ever growing world of Mobile Marketing, then you need to look for advertising on this digital medium for your business growth. We at cybersify school of digital Marketing have come up with the balanced Mobile Marketing Course that is designed by the market experts in this industry.
5Email Marketing
- Email Marketing has now emerged as the most effective marketing tool to reach a number of targeted audiences at the lowest cost. This is the most feasible advertising technique that makes use of the Social Media to reach the internet users in bulk. It is also the best way to gain the customers trust and is now widely used as the method of marketing that is producing high response rate. This is the reason for the introduction of email marketing course from cybersify school of Digital Marketing. After successful completion of this course, the trainees will be able to understand all the techniques effectively.
6Content Marketing
- Content marketing skill and technology have now emerged as the essential to stay ahead in the content marketing game. In our content marketing course, we cover areas like content planning, content marketing and strategy planning. Trainees also get complete knowledge on the various roles that contents play in the digital, business strategies and marketing. The courses designed by our experts ensure to develop skills and understanding among the trainees to optimize the content of the website into the limelight of the internet. Our content marketing course provides experts to the market who can easily help companies to deliver exact contents as per the company’s requirement.
7Lead Generation For Business
- Increasing the sales is the ultimate aim of all the marketing platforms. However, it is never an easy to identify the crucial requirement of the customers. For this, we at CyberSify School of Digital Marketing have come up with a lead generation course. This course is designed to let the experts know how to generate content that meets the demand of the digital traffic and generates sales. This is the strategy that modern marketing agencies and companies wish to follow in their marketing strategy. With this, the demand for professionals in this industry is high. Professionals and business owners also find this course suitable to learn tactics to generate leads for the business.
8Online Reputation Managment
- Are you serious about learning the basic and complex skills of reputation management for your company? If yes, then this is the right time to learn it from the professionals where you get well-balanced workshops with high-quality learning material. We provide first-hand practical knowledge on online reputation management in the sessions. The main intention of our trainers is to aware candidates about the tactics and process to build a strong reputation of your brand through online. This will finally scale up your revenue and you will enjoy product success beyond the competition.
9PPC
- Pay-Per-Click (PPC) marketing is the best modern advertising strategy that is used to target the prospective audience over the social media to increase the sale. In this method, advertiser advertises on different websites and pay for the each click made by the audience. This has raised the demand for PPC Training Course. We understand that this is very effective marketing technique and is widely providing career option and business growth to job seekers and business owners.PPC training provided by us concentrates on using the search engine for generating clicks for the websites.
10Creating Marketing Strategy
- Today’s world is entirely different than the one that was started in ancient time. It is the requirement of the time to prepare for future and not for the present. This applies in every aspect of life along with the marketing. With the growing competition and introduction of social Medias, different advertisement methods and approaches, demand of creating marketing strategy is high to remain in the competition. With this, the demand of creating marketing strategy courses has increased in recent years.
11Google Analytics
- Google Analytics is all about collecting and analysing the overall performance of the website. This starts from the study of the web traffic, content and behaviour of the targeted customers. With the high demand of Google Analytics experts in the market, we at cybersify school of Digital Marketing have come up with the personalised Google analytics course for interest candidates. The main purpose of the course is to help trainees to analyse and develop best analytical skills.
12 Affiliate Marketing
- Undoubtedly, affiliate marketing has emerged as the most effective way of digital marketing for modern time. Through this medium, blogs and website will have the opportunity to promote products and services on various websites over the internet. Affiliate marketing is the complex functioning that helps in the propagation of business. Using this method, professionals will be able to advertise their products and services on different business websites. On the other hand, such websites get paid when customer click on the ads. Due to this, the demand of affiliate marketing course has increased in the market.
13Social Media Marketing
- With the growing markets for the social Medias across the world, the demand for social media marketing services has increased among the companies who deal in any of the service and product. This has opened career option for the job seekers and a chance of improvement for the professionals who are already in the marketing industry. Considering this, we have come up with some balanced Social media marketing courses. The courses will teach the best practices to use Social Media channels effectively for marketing purposes. Trainees will learn the best ways to design a good social media strategy
14Blogging
- Adsense and Blogging have emerged as the best services on Google. In this, website publisher gets money by displaying the client’s ads on their website. This is one of the reliable sources of earning money from the comfort of home with your website and blog. This provides 24*7 hours earning and can work as per the desired working time. Understanding the demand of training for this course, we at cybersify school of Digital Marketing have introduced Blogging and Adsense course. All that is required is to acquire required skill and quality in work to enjoy high earning.
15Search Engine Optimization
- We have noticed a growing demand among organizations to go digital as the world is moving towards digital era. With this, the requirement for working professionals has increased in the field of digital marketing. Understanding this opportunity to help job seekers and business professionals we come up as the popular SEO Training Institute in Rewari. Our SEO course in Rewari will help entrepreneurs and job seekers to leverage the internet to market their products and boost the e-commerce business. In simple words, SEO ensures of the high visibility of the website in a search engine
16Freelancing Project
- Freelancing has emerged as the most demanding industry where people are getting attracted for an extra earning. This provides the comfort of the work place and is a perfect way to work for your passion apart from the professional jobs. For this, it is necessary that experts support, guidance and training is achieved. We at cybersify school of Digital Marketing have come up with such freelancing project course for such candidates. The main intention of this course is to make sure of the overall development of the individual’s skill in freelancing according to the particular industry.
17Adsense
- Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience. These advertisements are administered, sorted, and maintained by Google. They can generate revenue on either a per-click or per-impression basis.AdSense has become one of the popular programs that specialize in creating and placing banner advertisements on a website or blog because the advertisements are less intrusive and the content of the advertisements is often relevant to the website
18Inbound Marketing
Attracting your potential customers into conversion funnel
Lifecycle Emails
Using Emails
Landing Pages
Conversion Optimization
Conversion Optimization patterns for engaging website visitors
19Live Practical Sessions
Learn how to generate more leads to find new customers
How to create a high converting landing page
How to write follow-up Email
Buying Email solo ads
Generating Lead through facebook
How to write profit pulling emails
20Google Webmaster Tools
Introduction
Search Appearance
Search Traffic
Google Index
Crawl
21Case Study Discussions
- “We provide you to have a go at the recent case studies of digital marketing and learn as the trend teaches.”
22Search Engine Algorithm
Overwiew
Understanding Search Engine Algorithm
How do Search Engine Algorithm work
Penalties and Recoveries of Search Engine
Panda & Penguin Algorithm
Recovery of your site from panda,penguin and emd
23Digital Marketing Interview Prepration
Gives yourself the ultimate advantage in a competitive job by market by strategically designing your resume
Infographic resume special session for job seeker
Your outstanding infographic resume toolkit
Learn basics of infograph
Learn to hold attention with bespoke text and design
Knowledge about open source design software
24 Local Business Listing
Creating local listing in search engine
Google place setup
Placing website on first page of Google Search
Learn to make free Online Business Profile Page
How to make monthly basis search engine visibility reports
Verification on Listing[
25Freelancing Pushups
Start a 6-figure freelance business
Earn online with zero investment
Perfect strategy to find the project
Convince the client
Win contest with special techniques
Make high quality profile
26Competitor Analysis
Compare the topics, tactics, and channels driving market performance for you and your competitors. Uncover opportunities to outperform the competition and differentiate your brand. Benchmark your brand against competitors, industry leaders, and market influencers.
27Black Hat Techniques
Know one of the most used strategy of Black Hat SEO
Create your first project with Tiered Link Building
Automate the creation of TLB with Rnaker X
Create hundreds of “original” articals in an automated way with SCM
Use crawlers
28Video Marketing Fundamental
What is video marketing
Importance of video marketing
Types of online videos
Creative explainer Videos-Live
29 Search Engine & Social Marketing Parameters
On-site Parameters
Site Parameters
Off-site Parameters
Domain Parameters
30Media Buying & Planning
Setting up the objectives
Undertsand the key tasks to draft
Segmentation & targeting the audience
Best practice to execute the campaigns post the media plans
Understanding of multiple format for our targeted digital platforms
31Remarketing Parameters
What is Remarketing campaign?
How do remarketing ads work?
What is remarketing and retargeting
How do i remarket on Facebook
How much does Google Remarketing cost per click
32Optimization Conversion Rate
What is OCR
Importance of OCR
A/B & Multi varient testing analytics
Heat Map Analysis
33Digital Marketing Strategy
- Each business is different and requires a tailored digital marketing strategy in order to achieve the goals.There is no one sizefits all approach in internet marketing strategy.Here students learn about crafting custom internet marketing strategies according to each clients’s specific goals.You learn about analysing a customer,their products,services area of operation,target customersand potential competitora in order yo devise a strategy that deliver results.One alse learn about creating modular packages that are affordable and implented over time to suite a customer’s budgets and long term goals.
1) Basic Digital Marketing
2) Understanding the process
3) Evaluating performance
4) Digital Media vs Traditional Media
5) Benefits Of Digital Marketing
6) Latest Digital Marketing Trends
7) Content Marketing
34Online Display Advertising
What is Web promotion
Sorts of Online Advertising
Display Advertising
Relevant/Contextual Publicizing
Payment Modules & multiple platform for display advertising
ROI of online adv. & making banner Ads using tools